Impact of Marketing Research on Organizational Productivity in Nigerian Manufacturing Industry
dc.contributor.author | Olawale, Y. A. | |
dc.contributor.author | Salman, A. | |
dc.contributor.author | Abdulraheem, M. | |
dc.date.accessioned | 2023-01-09T11:57:30Z | |
dc.date.available | 2023-01-09T11:57:30Z | |
dc.date.issued | 2019 | |
dc.identifier.citation | Olawale, Y. A, Salman, A. & Abdulraheem M. (2019): Impact of Marketing Research on Organizational Productivity in Nigerian Manufacturing Industry. Amity Journal of Marketing 4(1); 80 – 95. Published by Amity Directorate of Management and Allied Areas, Amity University, Uttar Pradesh, India Available online at https://www.amity.edu/admaa/ajm/current-issue.aspx | en_US |
dc.identifier.uri | https://uilspace.unilorin.edu.ng/handle/20.500.12484/8247 | |
dc.language.iso | en_US | en_US |
dc.publisher | Amity Directorate of Management and Allied Areas, Amity University, Uttar Pradesh, India | en_US |
dc.subject | Market research, sales research, promotion research, organizational productivity | en_US |
dc.title | Impact of Marketing Research on Organizational Productivity in Nigerian Manufacturing Industry | en_US |
dc.type | Article | en_US |
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