Theses and Dissertation collection from the Department of Business Administartion
Permanent URI for this collection
Browse
Recent Submissions
Item MARKETABILITY AND PERFORMANCE OF NON INTEREST BANKING SERVICES IN NORTH-WESTERN NIGERIA(UNIVERSITY OF ILORIN, 2018) ABDUL, Falilat AjokeThe difficulty in gaining entrance into the Nigerian Banking industry by the Non-interest Banking (NIB) operations as a result of prominence of conventional banks and potentiality of stiff competition necessitates aggressive marketability of NIB products. Moreover the Nigerian banking system dominated by conventional banks warrant the need for convenient environment for the practice of NIB. The study examined marketability and performance of NIB operation in North-west Nigeria. The objectives were to: (i) examine the suitability of Nigerian banking environment for NIB; (ii) assess the relationship among the marketability variables of NIB; (iii) determine the effect of service quality on the satisfaction of NIB customers; (iv) examine the differences in marketability variables of NIB; and (v) examine the effect of marketability on performance of NIB in North-west Nigeria. The study adopted cross sectional design using Jaiz bank in the seven states of North-west Nigeria. Primary data were obtained through a structured questionnaire administered to 385 customers of Jaiz bank in the study area. The sample selection was purposive using Cochran model. Data were analyzed using Multiple Regression of ANOVA type at 0.005 level of significance. The findings of the study were that: i. Political, technological and socio-cultural environments of the North- west Nigerian banking system are significantly suitable for NIB operations; with p = 0.000, 0.016 and 0.002 and β = 0.440, 0.301 and 0.234 respectively; ii. acceptability and perception have significant relationship with affordability, r2 = 0.62, 0.84 and p =0.015, 0.000 respectively while awareness has insignificant relationship with acceptability, perception and affordability with p = 0.147, 0.212 and 0.153 respectively ; iii. service quality has significant effect on customers’ satisfaction having compliance, reliability and empathy with p = 0.000, 0.013 and 0.002 and β = 0.449, 0.241 and 0.312 respectively; iv. marketability of NIB is significantly different across selected cities having awareness, affordability, acceptability and perception with F = 6.563, 24.068, 25.340 and 28.162 ,with p = 0.000, 0.012. 0.000 and 0.010 respectively; and v. marketability affects performance with affordability and acceptability having significant positive effect on Jaiz bank performance with p = 0.000 and 0.013 ; and β= 0.537 and 0.408 respectively. The study concluded that NIB can survive well in the face of conventional bank with aggressive marketability. The study recommended that non-interest banks should carry out periodic environmental scanning to improve performance.Item IMPACT OF ADVERTISING ON RURAL DWELLERS’ BUYING BEHAVIOUR OF SELECTED ANTI-MALARIA DRUGS IN KWARA STATE, NIGERIA(UNIVERSITY OF ILORIN, 2018-02) BELLO, Kamal AsolaGiven the government control on drug manufacturing and advertisement in Nigeria, Capital Media has been the only body allowed to undertake advertisement of drugs on behalf of the manufactures. Incidentally, among the available means of advertisement, jingles, drumming and radio jingles are the most common in the rural areas especially on malaria and other diseases. However, because of the belief in traditional and local herbs, less attention is put to advertisement even with availability of radio. Therefore, the objectives of the study were to: (i) examine the effect of advertisement on awareness of anti-malaria drugs among rural dwellers in Kwara State; (ii) determine the impact of advertisement on the stimulation of interest on patronage of anti-malaria drugs; (iii) examine the effect of advertisement on the conviction towards buying anti-malaria drugs; and (iv) determine the effect of advertisement on buying behaviour of rural dwellers towards the purchase of anti-malaria drugs. The study employed survey design. The population of the study comprised of all rural dwellers in the sixteen local government areas of Kwara State. Convenience sampling technique was employed because of easy accessibility to respondents and a sample size of 400 respondents was selected for the study using Yamane model. The sample was proportionally distributed based on the population size of each local government area using Kumar model. Data were collected through a structured questionnaire. Factor analysis was used to condense the key variables while multiple regression analysis was used for the analysis of data obtained. The hypotheses were tested at 0.05 level of significance. The findings of the study were that: i advertising jingles have significant effect on awareness of anti-malaria drugs by rural dwellers in Kwara State with simple and catchy jingles, funny jingles and jingles in local dialects having β1 = 0.228, β2 = 0.217 and β3 = 0.129 respectively with p < 0.05; ii simple and catchy jingles, funny jingles and jingles in local dialects have significant impact on stimulation of rural dwellers’ interest, with β1 = 0.279, β2 = 0.375 and β3 = 0.148 respectively and p < 0.05; iii advertising jingles have significant effect on the conviction towards buying anti-malaria drugs by rural dwellers in Kwara State with β1 = 0.181 and β3 = 0.110 for simple and catchy jingles and jingles in local dialects respectively having p < 0.05, while funny jingles does not (β2 = 0.103 and p > 0.05); and iv simple and catchy jingles and funny jingles have significant effect on buying behaviour of rural dwellers towards the purchase of anti-malaria drugs in Kwara State with β1 = 0.115 and β2 = 0.120 respectively having p < 0.05, while jingles in local dialects have inverse relationship with β3 = -0.010. The study concluded that advertising anti-malaria drugs through jingles has significant effect on buying behaviour of rural dwellers. The study recommended that companies producing anti-malaria drugs should intensify their efforts by investing more in advertisement through jingles to influence rural dwellers buying behaviour.Item EFFECT OF BRAND ALLIANCE ON PURCHASE INTENTION OF SELECTED CONSUMABLE PRODUCTS IN LAGOS, NIGERIA(UNIVERSITY OF ILORIN, 2018-02) ABINA, Musiliu BabatundeThe value of a brand is critical to purchase intention. One way of creating value is through partnership between two or more organisations called brand alliance. Several marketing services linger on different sporting activities for endorsement through symbolic partnership in their advertisements. To what extent this improves the partnered brand’s performance and assist their general sales depend on the fans and the consumers. The study examined the effect of brand alliance on purchase intention of selected consumable products in terms of English Premier League (EPL) brands that has large fan base in Lagos, Nigeria. The objectives of the study were to: (i) examine the effect of brand image fit on purchase intention of selected Nigerian consumable products; (ii) investigate the effect of brand equity fit on purchase intention of selected Nigerian consumable products; (iii) examine the effect of product fit on purchase intention of selected Nigerian consumable products; and (iv) examine the effect of brand alliance on consumer attitude of selected Nigerian consumable products. The study adopted a survey research design,with an infinite population comprising of fans of the EPL clubs partnered by the Nigerian consumable products (Amstel Malta, Chivita juice, and PZ products) in Lagos, Nigeria.Primary data were obtained through a structured questionnaire administered to 384 fansof the partnered EPL clubs in the five administrative divisions of Lagos State using purposive sampling and Cochran methods. Data analyses comprising ofFactor analysis, Ordered Logistic Regression and Structural Equation Modelwere employedto test the research hypotheses at 0.01and 0.05 level of significance. The findings of the study were: i. brand consistency and brand complementarity in brand image fit are significant and positive with β1 = 0.320, β2 = 0.879; p<0.05 and p<0.01 respectively; ii. brand equity fit has positive significant effect on purchase intention with β1 = 0.747, β2 = 0.630, and β3 = 0.932; p<0.01 each; iii. endorsement of consumable products and complementarity of consumable products in product fit have positive significant effect on purchase intention with β1 = 0.620, β2 = 0.392with p<0.01 each; and iv. brand alliance, through consumer attitude, has positive significant effect on purchase intention with β1 = 0.910and p<0.01. The study concluded that brand alliance improved purchase intention of the studied consumables based on the attitude of consumers.The study therefore recommended that manufacturers of consumable products should assess the fit between potential brand partners in order to improve consumer purchase intention and the acceptability of their products.Item EFFECT OF ENTREPRENEURIAL ACTIVITY ON JOB CREATION(UNIVERSITY OF ILORIN, 2018-08) OMOLUABI, Ehis TaiwoThe increasing unemployment rate in Nigeria is redirecting the attention of government, unemployed graduates, and individuals towards entrepreneurial activity that engender job creation. Therefore, the study was design to;(i) examine the effect of entrepreneurial activity of new product on job creation in FCT, (ii) evaluate the effect of entrepreneurship activity of new method of production on job creation in FCT, (iii) determine the effect of entrepreneurship activity of new market on job creation in FCT, (iv) assess the influence of entrepreneurial activity of new sources of supply on job creation in FCT and (v) evaluate the effect of entrepreneurial activity of new organization on job creation in FCT choosing for the study. A total of 507 was the population of the registered small and medium scale enterprises in the FCT. A sample of 219 small business owners were selected using Krejice and Morgan.(1970)Questionnaires were administered to the managers of small and medium scale enterprises in FCT and 219 copies of the questionnaire were returned making 100% response rate. The sampling method was multi-stage. The techniques employed for data analysis include; correlation, descriptive analysis, multiple regression. The findings of the study were; i. The correlation analysis established a significant relationship between entrepreneurial activity and job creation with ( r= 0.370, p –value = 0.000) ii. The result of the regression shows that entrepreneurial activity of new method of production influence job creation in small and medium scale enterprise in FCT with an R2 of 0.363. iii. The regression result shows that entrepreneurial activity of new market has impact on job creation in Federal Capital Territory with r= (0.427). iv. The regression result equally shows that entrepreneurial activity of new sources of supply has impact with r2 value of 0.181 on job creation. v. The regression result also shows that entrepreneurial activityofnew organizationthrough the application of small and medium enterprises in FCT has impact on job creation with r2 value of 0.235. The study concludes that entrepreneurial activity has significant impact on job creation. This study therefore recommended that organization, individual, corporate body in the FCT should endeavor to engage in the practice of entrepreneurship that this will eventually contribute to job creation among the people of the Federal Capital Territory (FCT). The study also recommends that the government should support the local entrepreneur whose production activities are in the villages of the FCT. This will help them to bring in their products to the main city of FCT. the study equally recommends that the government should help the entrepreneur in the FCT to structure their enterprises organization to small, medium, or big enterprises and check their machines bureaucratic, trained some willing entrepreneur to have professional knowledge of their enterprise in the FCT choosing for the study. This will help in the creation of job opportunity through the operations of SMEs in the FCT.Item IMPACT OF TOTAL QUALITY MANAGEMENT PRACTICES ON ACADEMIC STAFF PERFORMANCE IN SELECTED UNIVERSITIES IN NORTH-CENTRAL, NIGERIA(UNIVERSITY OF ILORIN, 2020-02) ADEBOLA, Damilare EmmanThe extent to which quality gaps in the graduates of Nigerian Universities is related to application of Total Quality Management (TQM) by Universities has been a subject of debate. The employability of graduates from Nigerian Universities has constituted a major concern to both private and public sectors. The controversies of curricula design, teaching, research, learning resources, student support, institutional vision and innovative practices has adversely affected graduate employability and productivity. Researchers have therefore devised various means to improve the quality of education without due considerations to indicators of Total Quality Management (TQM) through academic staff performance. The aim of the study was to examine the impact of Total Quality Management practices on academic staff performance in selected Universities in North-central, Nigeria. The objectives were to: (i) examine the effect of students focus on academic staff productivity; (ii) determine the relationship between continuous improvement and quality of teaching of academic staff; (iii) examine the impact of team work on academic staff research output; (iv) evaluate the impact of leadership commitment on community services; and (v) assess the impact of innovative practices on academic staff efficiency. The study employed survey design. A sample of 390 academic staff and 400 students were selected from population of 8,318 and 200,827 respectively. A total of 370 academic staff and 384 students returned their questionnaires, using multistage sampling technique from ten sampled public and private Universities in North-central, Nigeria. The fourteen Universities were made up of seven federal Universities, four state Universities and three private Universities. Primary data were collected through a validated structured questionnaire with Cronbach Alpha of 0.81. Data were analysed using regression analysis and correlation at 5% level of significance. The findings of the study were that: (i) elements of students focus have significant impact on academic staff productivity in North-central Universities. Student’s needs and expectation, satisfaction and feedback on quality of teaching were positively significant (β = 0.285, 0.267, and 0.371 respectively); (ii) continuous improvement components have significant relationship with quality of teaching of academic staff in the North-central Universities. Quality of tools, quality of product and process quality were significant except job resources (β = 0.358, 0.672, and 0.713 respectively); (iii) components of team work have significant impact on academic staff research output in North-central Universities. Employees involvement, engagement, participation were significant except work environment (β = 0.229, 0.153, and 0.482 respectively); (iv) leadership commitment metrics have significant impact on community services in North-central Universities. Implementation strategies, understanding of TQM, management support were significant except for reward and recognition (β = 0.046, 0.187, 0.346, 0.395 and 0.222 respectively); and (v) innovative practices have significant influence on academic staff efficiency in North-central Universities. Creativity, product focus and optimization were significant except for process focus (β = 0.982, 0.689, and 0.367 respectively). The study concluded that students focus, continuous improvement, leadership commitment, team work and innovative practices have positive effect on academic staff performance in the selected North-central Universities in Nigeria. The study recommended that job resources, work environment, process focus, reward and recognition be enhanced to improve academic staff performance.Item COMPARATIVE ANALYSIS OF FACTORS INFLUENCING CONSUMER BUYING BEHAVIOUR IN FORMAL AND INFORMAL RETAIL OUTLETS IN SOUTH-WEST NIGERIA(University of Ilorin, 2017) OLODO, HAMEEDAT BUKOLAUnderstanding the buying behaviour of consumers has been difficult for owners of retail outlets; it is therefore a subject of debate in existing literature because of its unpredictable nature. This study undertook a comparative analysis of factors influencing consumer buying behaviour in formal and informal retail outlet in South-west, Nigeria. The objectives were to: (i) examine the differences in the effect of cultural factors on consumer buying behaviour in formal and informal retail outlets; (ii) determine the different effects of social factors on consumer buying behaviour in formal and informal retail outlets; (iii) investigate the differences in the effect of demographic factors on consumer buying behaviour in formal and informal retail outlets; and (iv) examine the differences in the impact of psychological factors on the consumer buying behaviour in formal and informal retail outlets in South-west, Nigeria. The study adopted survey research design. The study population is infinite. Stratified sampling technique was employed. A sample of 580 consumer respondents was selected based on Godden model sample size determination formular for infinite population. Primary data were collected through structured questionnaire and analysed using ordered logistic regression and t-test of mean difference at 5% level of significance. The findings of the study were that: i. cultural factors have positive and significant effect on consumer buying behaviour in formal and informal retail outlets with wald of 66.02 and 28.28; with p<0.01 and p<0.01 respectively and the t-test calculated 10.9027 and tabulated 1.644854 show that there is significant difference in cultural factors in both retail outlets; ii. social factors have significant effect on consumer buying behaviour in formal and informal retail outlets with wald of 50.89 and 28.32; with p<0.01 and p<0.01 respectively and the t-test calculated 12.1258 and tabulated 1.644854 show that there is significant difference in social factors in both retail outlets; iii. demographic factors are significantly different in both formal and informal retail outlets with t-test calculated 12.2068 and tabulated 1.644854 and a positive significant effect on consumer buying behaviour in formal and informal retail outlets with wald of 41.22 and 22.90; with p<0.05 and p<0.01 respectively; and iv. psychological factors are significantly different in both formal and informal retail outlets with t-test calculated 12.4119 and tabulated 1.644854 and a positive significant effect on consumer buying behaviour in the formal and informal retail outlets with wald of 24.14 and 23.18; with p<0.01 and p<0.01 respectively. The study concluded that all the four factors influencing consumer buying behaviour have positive effects on consumer buying behaviour and they differ significantly in both formal and informal retail outlets. Therefore, the study recommended that retailers should include in their marketing plan, products that are favoured by cultural attributes and make available goods that are tailored towards individual social needs. Management should also take into cognizance the most important demographic and psychological factors as these create good impression in the minds of consumers and also influence their buying behaviour.Item CORPORATE FINANCIAL DISTRESS PREDICTION AND TURNAROUND STRATEGIES IN NIGERIA’S OIL AND GAS SECTOR(University of Ilorin, 2017) OMOLEKAN, Olushola JoshuaItem EFFECT OF CORPORATE ENTREPRENEURSHIP ON THE PERFORMANCE OF SELECTED FOOD AND BEVERAGE FIRMS IN SOUTH -WEST NIGERIA(University of Ilorin, 2017) ASABI, OLUDELE MATTHEWSome firms have collapsed because of the complexity of the environment while others struggle for survival and eventually failed. The survival and continuity of business firms no longer depend solely on generic growth; hence, the need for other options for survival. This study examined the effect of corporate entrepreneurship on performance of selected food and beverages firms in South-west, Nigeria as an alternative option for survival. The objectives were to: (i) examine the effect of management support for corporate entrepreneurship on performance of selected food and beverage firms; (ii) examine the effect of the dimensions of corporate entrepreneurship on the performance of selected food and beverage firms; (iii) determine how corporate entrepreneurship orientations affect performance of selected food and beverage firms; and (iv) assess the influence of corporate entrepreneurship environment on performance of selected food and beverage firms in South-west, Nigeria. Survey research design was adopted for the study. The population of the study comprised of twenty quoted companies as at 2014.A sample of six food and beverages firms with total staff strength of 10,543 were selected purposively on the basis of market value exceeding 150billion.. Corporate Entrepreneurship Assessment Instrument (CEAI) was adopted to obtain information from 371employees from the sampled firms. Correlation and multiple regression analyses were used to analyse the data. The findings of the study were that: i. management support for corporate entrepreneurship influenced performance of selected food and beverage firms in South-west, Nigeria with R-square = 0.664; β’s = 0.668; 0.191; -0.218; and 0.254 for employee innovation, employee proactive personality, employee autonomy, and internal locus of control respectively with p-value < 0.05. A unit increase in management support increased performance by 66.4%. Employee autonomy should be given a close attention. ii. corporate entrepreneurship dimensions have significant influence on performance of selected food and beverage firms in South-west, Nigeria with R = 0.744, R-square = 0.533; β’s = 0.160; 0.377; and 0 .283, p-value < 0.05 for Innovation, Proactiveness, and Strategic Renewal respectively; iii. corporate entrepreneurship orientations have significant effect on performance of selected food and beverage firms in South-west, Nigeria with R = 0.828, R-square = 0.683; β’s = 0.293;0.151; and 0 .139, p-value < 0.05 for Strategic Orientation, Growth Orientation and Resource Orientation respectively; and iv. there is significant influence of corporate entrepreneurship environment on performance of selected food and beverage firms in South-west, Nigeria with R = 0.716, R-square = 0.512; β’s = 0.216; 0.277 and 0.207, p-value ˃ 0.05 for Technological Opportunity, Environmental Complexity and demand for new product respectively. The study concluded that management support for corporate entrepreneurship, dimensions of corporate entrepreneurship, corporate entrepreneurship orientations and corporate entrepreneurship environment have significant effects on performance of selected food and beverage firms in Southwest, Nigeria. The study therefore recommended that, management should ensure support for employees’ innovation, internal locus of control and employees’ proactive personality of selected food and beverage firms.. Also, employees’ entrepreneurial orientations should be considered as appropriate construct to approach behavioural component of corporate entrepreneurship at the highest level of an organisation.