SOCIAL MEDIA, DRESS-PATTERNS AND THE SELECTION OF PARTNERS AMONG UNDERGRADUATE FEMALE STUDENTS
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Date
2024-08
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Faculty Of Social Sciences, University Of Jos, Nigeria
Abstract
The study examined social media, dress patterns and the selection of partners among undergraduate female students, the case of University of Ilorin. The study adopted descriptive survey research and phenomenological research design, and the population of 16411 female undergraduate students (2022/2023) was obtained from the school record. A sample size of 320 female undergraduate students was randomly selected for the study using multi-stage and simple random sampling, but only 285 participants filled out and returned their questionnaires.Three hypotheses were tested using chi-square statistical analysis at a 0.5 significant level. An in-depth interview (IDI) was conducted and eight Interviewees were purposively selected among research participants and (IDI) was analyzed using thematic and content analysis. The findings from the hypotheses revealed a significant relationship between social media and indecent dressing, a significant relationship between dress patterns and selection of partners, and a significant relationship between social media and fashion trends among the participants in the study area. Based on the study findings, it recommended that the management of higher institutions in Nigeria should ensure that the dress code is enforced adequately in their various citadel of learning and that students who are found wanting are appropriately sanctioned, based on the institution's code of dress regulations.
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Keywords
Dress pattern, Fashion trend, Female undergraduate, Selection of partner