IMPACT OF SOCIAL MEDIA ON INDECENT DRESSING AMONG UNILORIN UNDERGRADUATES LIVING IN TANKE-OKEODO
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Date
2022
Journal Title
Journal ISSN
Volume Title
Publisher
Nigerian Journal of Communication Review (NJCR
Abstract
The increasing rate of indecent dressing in Higher Institutions of learning has been of
great concern to stakeholders. Despite the University of Ilorin's zero tolerance for
indecent dressing as contained in the dress code, undergraduates still appear in the same,
especially, in non-official areas and outside the university campus, such as in Tanke Okeodo. Considering their attachment to Social Media, this study examined the impact of
Social Media on their penchant for indecent dressing. A quantitative research design was
adopted using the survey method. Data was gathered through multistage sampling using
questionnaires. Both descriptive and inferential analyses were conducted. Findings
indicate that most of the respondents are ardent users of social media, spending an
average of 2-3 hours, or more, on social media platforms. That Snapchat stirred the
respondents to indecent dressing more than other examined platforms. The multiple
regression analysis indicates that recognition and social influence have positive impacts
on the undergraduates' cultivated attitude of indecent dressing from each of the examined
social media. It is recommended that undergraduates should be encouraged to use social
media platforms to promote decent dressing and academic excellence. The study also
advises that Government, through the National Orientation Agency should increase
awareness and advocacy on moral ethics and other cultural values which cover dress
patterns. Also, teachings on media literacy should be amplified to help reduce the negative
effects of social media, such as indecent dressing, on undergraduates.
Description
Keywords
Dressing; indecent; undergraduate; social media; culture; Tanke-Okeodo