Innovation in the use of GSM networks by international students

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Date

2018

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Ilorin Varsity International Journal of Library and Information Science. Published by Department of Library and Information Science, University of Ilorin, Ilorin

Abstract

Abstract Global System for Mobile communication (GSM) widely uses cell phone technology with its convenience to communicate using wireless devices. As a result of technological advances, a broad spectrum of mobile computers and devices has opened up some choices for users for competition, creativity and innovation. Despite nagging challenges to the deployment, acceptance and the use of GSM networks in the developing world, the services are popular among vast populations in most parts of Africa. In the emerging landscape of GSM networks research, there is over-concentration on technical challenges, need to improve coverage and strength of network or radio. Surprisingly, there is little focus on human and social contexts of GSM networks. The use of GSM networks is often regarded by many as a form of innovation. Consequently, the current research represented a distinct standpoint to view students’ creativity and behaviour in the use of GSM networks. As a result, the overriding aim was to shed further light on the understanding of human behaviour, utilisation and choice of GSM network by users. Accordingly, the population comprised international students at the University of KwaZulu Natal, UKZN, Pietermaritzburg Campus, South Africa. The study explored the social and behavioural factors that impact the students to introduce innovation in their use of GSM networks. The study adopted an interpretive paradigm and employed a dominant qualitative and less dominant quantitative method, using a survey research design with a sample of 50 students. The theoretical framework adopted was the Unified Theory of Acceptance and Use of Technology model (UTAUT) to inform the purpose of the research. Findings indicated factors that influence the innovative use of GSM networks to include: perceived usefulness and ease of use, among others. The significance of the study was the improvement in our understanding of the application of a model of technology adoption in the context of GSM networks. Finally, the research advanced new possibilities for the use of GSM networks. Keywords: Innovation, Global System for Mobile communication (GSM), International Students, network providers, human and social contexts, the UTAUT model and Africa

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Innovation, Global System for Mobile communication (GSM), International Students, network providers, human and social contexts, the UTAUT model and Africa

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