effect of sales promotion strategy on customer response and company profitability

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dc.contributor.authorAbdulraheem, Mulikat
dc.contributor.authorAdeoti, Johnson
dc.contributor.authorOlawale, Yinusa
dc.date.accessioned2019-10-30T10:41:57Z
dc.date.available2019-10-30T10:41:57Z
dc.date.issued2014-12
dc.identifier.citationFaculty of management sciences, ibrahim gbadamosi Babangida University, Lapai, Niger State, Nigeriaen_US
dc.identifier.issn2315-9243
dc.identifier.urihttp://hdl.handle.net/123456789/3143
dc.language.isoenen_US
dc.subjectmarketingen_US
dc.subjectprofitabilityen_US
dc.subjectsales promotionen_US
dc.subjectfooden_US
dc.titleeffect of sales promotion strategy on customer response and company profitabilityen_US
dc.typeArticleen_US

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