EFFECT OF CORPORATE ENTREPRENEURSHIP ON THE PERFORMANCE OF SELECTED FOOD AND BEVERAGE FIRMS IN SOUTH -WEST NIGERIA

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Date

2017

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University of Ilorin

Abstract

Some firms have collapsed because of the complexity of the environment while others struggle for survival and eventually failed. The survival and continuity of business firms no longer depend solely on generic growth; hence, the need for other options for survival. This study examined the effect of corporate entrepreneurship on performance of selected food and beverages firms in South-west, Nigeria as an alternative option for survival. The objectives were to: (i) examine the effect of management support for corporate entrepreneurship on performance of selected food and beverage firms; (ii) examine the effect of the dimensions of corporate entrepreneurship on the performance of selected food and beverage firms; (iii) determine how corporate entrepreneurship orientations affect performance of selected food and beverage firms; and (iv) assess the influence of corporate entrepreneurship environment on performance of selected food and beverage firms in South-west, Nigeria. Survey research design was adopted for the study. The population of the study comprised of twenty quoted companies as at 2014.A sample of six food and beverages firms with total staff strength of 10,543 were selected purposively on the basis of market value exceeding 150billion.. Corporate Entrepreneurship Assessment Instrument (CEAI) was adopted to obtain information from 371employees from the sampled firms. Correlation and multiple regression analyses were used to analyse the data. The findings of the study were that: i. management support for corporate entrepreneurship influenced performance of selected food and beverage firms in South-west, Nigeria with R-square = 0.664; β’s = 0.668; 0.191; -0.218; and 0.254 for employee innovation, employee proactive personality, employee autonomy, and internal locus of control respectively with p-value < 0.05. A unit increase in management support increased performance by 66.4%. Employee autonomy should be given a close attention. ii. corporate entrepreneurship dimensions have significant influence on performance of selected food and beverage firms in South-west, Nigeria with R = 0.744, R-square = 0.533; β’s = 0.160; 0.377; and 0 .283, p-value < 0.05 for Innovation, Proactiveness, and Strategic Renewal respectively; iii. corporate entrepreneurship orientations have significant effect on performance of selected food and beverage firms in South-west, Nigeria with R = 0.828, R-square = 0.683; β’s = 0.293;0.151; and 0 .139, p-value < 0.05 for Strategic Orientation, Growth Orientation and Resource Orientation respectively; and iv. there is significant influence of corporate entrepreneurship environment on performance of selected food and beverage firms in South-west, Nigeria with R = 0.716, R-square = 0.512; β’s = 0.216; 0.277 and 0.207, p-value ˃ 0.05 for Technological Opportunity, Environmental Complexity and demand for new product respectively. The study concluded that management support for corporate entrepreneurship, dimensions of corporate entrepreneurship, corporate entrepreneurship orientations and corporate entrepreneurship environment have significant effects on performance of selected food and beverage firms in Southwest, Nigeria. The study therefore recommended that, management should ensure support for employees’ innovation, internal locus of control and employees’ proactive personality of selected food and beverage firms.. Also, employees’ entrepreneurial orientations should be considered as appropriate construct to approach behavioural component of corporate entrepreneurship at the highest level of an organisation.

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Keywords

CORPORATE ENTREPRENEURSHIP, PERFORMANCE, FOOD, BEVERAGE FIRMS, SOUTH -WEST, NIGERIA

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