Mainstreaming African communication scholarship through paradigmatic and programmatic research
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Date
2021
Authors
Mustapha, Lambe Kayode
Mustapha, Maryam Lasisi
Abubakar, Ibrahim Yusuf
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Publisher
University of Lagos Press
Abstract
The chapter analyses the mechanisms for advancing communication scholarship in African setting from the prisms of paradigmatic stances in mass communication theorisation and research. It profiles the ontological, epistemological and axiological considerations that grounded extant communication theories and the need to enhance visibility of African communication research and scholarship through Afrocentric paradigm.
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Citation
Mustapha, L. K., Mustapha. M. L. & Abubakar, I. Y. (2021). Mainstreaming African communication scholarship through paradigmatic and programmatic research. In Issues in Fourth and Fifth Estates of the Realm: Festschrift on Professor Ralph Afolabi Akinfeleye