Issues Relating to Choice of Clothing among Undergraduate Students of University of Ibadan, Ibadan, Oyo State.
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Date
2022-09
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Publisher
Published by Home Economics Research Association of Nigeria.
Abstract
The study investigated issues relating to choice of clothing among
undergraduates of University of Ibadan, Oyo State. Specifically, the study
determined: sources of clothing information used by the undergraduates,
challenges faced by undergraduates in making clothing choices and factors
(parental, physical and psychological) that contribute to the clothing choices of
the undergraduates. Population for the study consisted of all undergraduates
from University of Ibadan, Oyo State. A total of 133 undergraduates were
randomly drawn for the study. Instrument for data collection was questionnaire.
Percentage, frequency distribution and mean were employed for data analysis.
Major findings are 10 sources of clothing information, including social media,
peers, and fashion magazines, among others. There are also eight challenges
faced by undergraduates in their clothing choices which include, cost of clothing
items, deciding on clothing items to buy, among others. Other findings are eight
(8) parental factors including that parents’ income determine their clothing
choice, and others; nine (9) physical factors, including uniqueness of clothing,
clothing that complement figure types, attractiveness of the clothing; seven (7)
peer factors, including, friends being conscious of their body characteristics,
seeking advice from friends, and seven (7) psychological factors, including,
clothing that enhance self-ego, reflects upbringing, and speaks more about the
wearer. Based on the result of the study, five recommendations were made for
enhancing decency in clothing among undergraduates.
Description
Keywords
Clothing, Undergraduates, Choices, Parental, Peer, Physical, Psychological, Factors