University Students’ Intention of Smartphone Adoption for Academic Activities: Testing an Extended TAM Model

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dc.contributor.authorAhmed, Ismail Sheikh Yusuf
dc.contributor.authorEl-Kasim, Mukthar
dc.contributor.authorMustapha, Lambe Kayode
dc.date.accessioned2018-07-18T10:54:23Z
dc.date.available2018-07-18T10:54:23Z
dc.date.issued2017-05-28
dc.descriptionThe study explicates the adoption of samartphone for academic activities from extended TAM theoretical prism.en_US
dc.description.abstractNew technology has been credited with the ability to extend human senses. However, adaptation and use of technology has been reported to be intricately mediated by usefulness and ease of use of technology among other contingencies. While Technology Acceptance Model (TAM) has provided the theoretical basis for adaptation and use of technology in a plethora of contexts, little, if any, study has examined the use of ubiquitous smart technological apparatus for academic purpose among the greatest adopters of the technology, university students. The current study examines students’ intention of smartphone adoption from the TAM perspective. Data has been collected from students in two public universities in Malaysia and Nigeria. IBM-SPSS version 20.0 and Structural Equation Modeling (SEM) approach with AMOS were used to analyze and test the hypothesized theoretical model. The results suggested that attitude, social influence and perceived usefulness were positively correlated with the respondents’’ intention towards using smartphones for educational purposes. Moreover, students’ attitudes towards adoption of smartphones were directly predicted by perceived usefulness and directly self-efficacy, which is turn, had direct impact on students’ perceptions of easiness and usefulness. Findings made a considerable contribution to the heuristic value of TAM and facilitated the maximization of smart technologies for educational purposes.en_US
dc.identifier.citationAhmed, I. S. Y., El-Kasim, M. & Mustapha, L. K. (2017): University students’ intention of smartphone adoption for academic activities: Testing an extended TAM model. Media Watch. 8 (2), 208-221en_US
dc.identifier.issn0976 0911
dc.identifier.urihttp://hdl.handle.net/123456789/1009
dc.language.isoenen_US
dc.publisherCentre for Academic Social Action, Indiaen_US
dc.relation.ispartofseries8, 2;
dc.subjectSmartphoneen_US
dc.subjectAttitudeen_US
dc.subjectUniversity studentsen_US
dc.subjectTAM Model, Intentionen_US
dc.titleUniversity Students’ Intention of Smartphone Adoption for Academic Activities: Testing an Extended TAM Modelen_US
dc.typeArticleen_US

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