Effect of Strategic Information Systems Support on Competitive Advantage in Organization in Nigeria
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Date
2016
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Publisher
African Journal of Social Sciences. Department of Business Administration University of Ilorin, Ilorin, Nigeria
Abstract
This study examines the impact of information systems support on organization performance in Lagos State. The specific objective was to: examine the strategic use of information systems support for competitive advantage in organization. In an attempt to achieve the objective, two hundred and fifty-eight (258) respondents at managerial level were sampled from Nigerian Breweries, Guinness Nigeria, Nigeria Bottling Company Ltd, PZ Cussons Plc, Flour Mills of Nigeria Plc, Cadbury Nigeria Plc, and Unilever Nigeria Plc. The primary method of data collection used to collect relevant data was structured questionnaires. Descriptive statistical tools such as frequency count, percentage and charts was used in analyzing the demographic data of respondents, while inferential statistics such as multiple regression analysis and correlation analysis was used to analyze the research hypotheses. Findings from the study revealed that strategic use of information systems support contributed 71.5% to gaining competitive advantage (R2=0.715), and it was captured under innovative applications that provide direct strategic advantage to organizations (B=0.478, p<0.05) with 47.8% prediction; business process effectiveness (B=0.181, p<0.05) with 18.1% prediction; cost reduction (B=0.181, p>0.05) with 18.1% prediction; and linking company with its business partners effectively and efficiently (B=0.194, p>0.05) with 19.4% prediction. Finally, the study recommended that organizations must establish all aspects of their planning structures based on strategic planning and they have to continue being innovative and investing in information systems support to stay ahead of the competition and stay afloat in the market.
Description
Adeoti, J. O., Balogun, S. A. and Olawale, Y.A. (2016): “Effect of Strategic Information Systems Support on Competitive Advantage in Organization in Nigeria” African Journal of Social Sciences, 6(2): 78 – 86.
Keywords
ICT, Technology Transfer, Capital Market, Economics