An evaluation of value analysis as a corporate strategy in the attainment of organizational objectives in Nigeria

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dc.contributor.authorOlaniyi, T.A
dc.contributor.authorAdewale, A.A
dc.date.accessioned2021-03-08T08:44:41Z
dc.date.available2021-03-08T08:44:41Z
dc.date.issued2008
dc.description.abstractThe focus of corporate performance had been on reporting higher profits rather than shareholders’ wealth maximization. The ability to report such higher profit was a reflection of corporate efficiency even to the detriment of other crucial organizational objectives ranging from customer retention through improved product quality to employee satisfaction. All these are expected to be achieved within the framework of the industry regulation. Today, profitability alone had been adjusted as an inadequate measure of corporate efficiency. This therefore calls for a more pragmatic approach of producing goods/services at lower costs without a reduction in value (value analysis). The efficiency of this approach supersedes the traditional approaches of cost reduction and cost control in achieving other organizational multifarious objectives. This study evaluates the applicability and extent of practice of value analysis in comparison with traditional approaches to achieving organization objectives in Nigerian Manufacturing companies, using Cadbury Nigerian Plc; as case study through interval estimates method of analysis. The study revealed a fairly satisfactory level of practice of value analysis in spite of the company’s major focus on traditional techniques. It equally revealed a sharp customers response to price-quality relationship and recommends a more dedicated efforts towards improving the practice of value analysis.en_US
dc.identifier.citationOlaniyi, T. A. & Adewale, A. A. (2008): An evaluation of value analysis as a corporate strategy in the attainment of organizational objectives in Nigeria. Advances in Management. 7 (1); 114- 123en_US
dc.identifier.urihttp://hdl.handle.net/123456789/4468
dc.language.isoenen_US
dc.publisherDepartment of Business Administration, University of Ilorin, Ilorin.en_US
dc.subjectValueen_US
dc.subjectCorporate strategyen_US
dc.subjectorganisation objectiveen_US
dc.subjectvalue analysisen_US
dc.titleAn evaluation of value analysis as a corporate strategy in the attainment of organizational objectives in Nigeriaen_US
dc.typeArticleen_US

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