Assessing the Influence of Cognitive Engagement on Youth Online Political Participation in Nigeria: A Partial Least Squares - Structural Equation Modelling (PLS-SEM) Approach

dc.contributor.authorAbdulrauf, Aishat Adebisi
dc.contributor.authorAbdulhamid, Norsiah
dc.contributor.authorIshak, Mohd Sobhi
dc.date.accessioned2018-08-09T13:15:30Z
dc.date.available2018-08-09T13:15:30Z
dc.date.issued2016
dc.description.abstractConcerns for non-participation of youth in the political process is a global phenomenon, yet not much studies have been carried out in this area especially from virtual perspective. Consequently this study investigated the relationship between features of cognitive engagement and Nigerian youths’ political participation. Thus, the predictors of political participation from a social media viewpoint were assessed. A cross-sectional survey was conducted on 201 randomly selected undergraduate students of Ahmadu Bello University, Zaria. Questionnaire was used to collect data which were analysed using Partial Least Squares-Structural Equation Modelling. Results revealed that all hypothesized relationships in the study were supported. Specifically, the findings of this study suggested that access to political information on Facebook and Twitter, political interest, and policy satisfaction leads to online political participation on Facebook and Twitter among youths in Nigeria. As a result, this study provides empirical evidence that in an online setting, access to political information, political interest and policy satisfaction promotes political participation, hence adding to the body of knowledge on online political participation. Thus, results of this study may help in proffering solutions on how to engender political participation among Nigerian youths in the digital age.en_US
dc.description.sponsorshipUniversiti Utara Malaysia Post Graduate Incentive Research Grant Scheme S/O Code : 15697en_US
dc.identifier.citation4. Abdulrauf, A. A., Abdul Hamid, N. & Ishak, M.S. (2016). Assessing the Influence of Cognitive Engagement on Youth Online Political Participation in Nigeria: A Partial Least Squares - Structural Equation Modelling (PLS-SEM) Approach. Journal of Communication and Media Research (JCMR). 8(2); 85-101, Published by department of Mass Communication, Delta State University, Abraka. Available online at http://www.jcmrweb.comen_US
dc.identifier.issn2141-5277
dc.identifier.urihttp://hdl.handle.net/123456789/1103
dc.language.isoenen_US
dc.publisherDepartment of Mass Communication, Delta State University Abrakaen_US
dc.relation.ispartofseries8;2
dc.subjectAccess to informationen_US
dc.subjectPolitical Interesten_US
dc.subjectOnline Political Participationen_US
dc.subjectPartial Least Squares - Structural Equation Modelling (PLS-SEM)en_US
dc.titleAssessing the Influence of Cognitive Engagement on Youth Online Political Participation in Nigeria: A Partial Least Squares - Structural Equation Modelling (PLS-SEM) Approachen_US
dc.typeArticleen_US

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