Omolabi, I.Peleowo, T. K.2025-04-222025-04-222024Omolabi, I. & Peleowo, T. K. (2024). Effect of socialisation on employee productivity in the Nigerian pharmaceautical industry. Ilorin Journal of Marketing (IJM), 9(1), 96-111. Published by Department of Marketing, University of Ilorin, Ilorin, Nigeria.2465-7417https://uilspace.unilorin.edu.ng/handle/123456789/15286With rising labour mobility, the psychology, attitudes, and behaviours of new W employees attract significant attention in organizational development. New employees, including fresh graduates and those changing careers, regularly face challenges such as vagueness in the organizational environment, team adaptability, and expectation deviations. This study examined the effect of socialization on employee productivity in the Nigerian pharmaceutical industry focusing on the (i) effect of psychological well-being on employees' productivity and (ii) impact of cultural values on employees' productivity. A cross-sectional survey research design was adopted, utilizing both primary and secondary data sources. A 7-point Likert scale structured questionnaire was used, with a reliability test yielding a Cronbach's Alpha coefficient of 71.2. From a population of 435 staff at Tuyil Pharmaceutical Industry, a sample size of 205 κατ determined using Krejcie and Morgan (1970), and 197 questionnaires were duly filled. Data were analysed using multiple regression analysis. The findings for objective one revealed a significant effect of psychological well-being on employees' productivity, with an R' of 425 (42.6%), an F-statistic of 326.547, a beta value of 0.319, a t-value of 1.259, and a significant p-value of 0.000. Objective two showed a positive and significant impact of cultural values on employees' productivity, with a correlation coefficient (r) of 0.749, an R of 0.361 (56.1%), a beta value of 0.442, and a significant level of 0.000. The study concludes the importance of prioritizing employees' mental health, job satisfaction, and overall well-being to maximize productivity. It also highlights fostering a culture of respect for diversity and inclusion to enhance synergy and teamwork. Recommendations include prioritizing employees' psychological well-being and managing cultural values to boost productivity.enSocializationEmployee ProductivityPsychological Well-beingCultural ValuesEFFECT OF SOCIALIZATION ON EMPLOYEE PRODUCTIVITY IN THE NIGERIAN PHARMACEUTICAL INDUSTRYArticle