Mustapha, Y. I.Abdulraheem, M.Omolekan, O. J.2023-01-092023-01-092016Mustapha, Y. I., Abdulraheem, M. & Omolekan, O. J. (2016): Green Marketing and Consumer Buying Behaviour: Evidence from Quoted firms in Nigerian Beverage Industry. Osogbo Journal of Management. 1(3); 56-74, Published by the Department of Accounting & Finance and Business Administration, Fountain University, Osogbo.https://uilspace.unilorin.edu.ng/handle/20.500.12484/8238en-USGreen marketing. consumer buying behaviour, environment, beverage industryArticle