Green marketing and consumer buying behaviour: Evidence from quoted firms in Nigerian beverage industry

Mustapha, Yusuf IsmailaAbduraheem, MulikatOmolekan, Olusola Joshua2021-04-212021-04-212016https://uilspace.unilorin.edu.ng/handle/20.500.12484/4780enGreen marketigConsumer buying behaviourEnvironmentBeverage industryGreen marketing and consumer buying behaviour: Evidence from quoted firms in Nigerian beverage industryArticle