The traditional marketing mix elements: A literature review from Islamic perspective

Mustapha, Yusuf IsmailaAremu, Mukaila AyandaYusuf, Abdullahi BabandakoAbdul, Falilat Ajoke2021-05-202021-05-202016-062315-6325https://uilspace.unilorin.edu.ng/handle/20.500.12484/5298enIslamic marketingTraditional marketing mixIslamic perspectiveMuslim marketsThe traditional marketing mix elements: A literature review from Islamic perspectiveArticle