Product Positioning Strategies and Customer’s Choice of Cosmetic Products in Lagos State Nigeria

Olowo, A. ABello, K. A.Imouokhome, E. O.Abdulraheem, M.2023-01-092023-01-092019https://uilspace.unilorin.edu.ng/handle/20.500.12484/8227en-USProduct Positioning, Price Positioning Strategy, Quality Position Strategies, CosmeticsProduct Positioning Strategies and Customer’s Choice of Cosmetic Products in Lagos State NigeriaArticle