PROFESSOR ROTIMI AYODELE GBADEYAN2026-09-222026-09-222025-06-19Gbadeyan, R. A. (2025). Something Else Beyond Marketing? (284th Inaugural Lecture). Library and Publications Committee, University of Ilorin, Nigeria.https://uilspace.unilorin.edu.ng/handle/123456789/18984enMarketingMarketing--Social aspectsServices marketingConsumer behaviorBranding (Marketing)Internet marketingPolitical marketingBook