Imouokhome, E. O.Abdulraheem, M.Olujide, J.O.2023-01-092023-01-0922Imouokhome, E. O., Abdulraheem, M., & Olujide J. O. (2022): Strategic Marketing Planning: A Tool for Organizational Performance in the Nigerian Hospitality Industry. Amity Journal of Management Research 5(1); 491-506. Published by Amity Directorate of Management and Allied Areas, Amity University, Uttar Pradesh Indian.https://uilspace.unilorin.edu.ng/handle/20.500.12484/8230en-USCustomer Satisfaction, Hospitality Industry, Organizational Performance, Service Quality, Strategic Marketing PlanningArticle